Pureit · Copper Range Water Purifier

Pureit Copper Range Water Purifier: customer care and complaint escalation

Pureit customer care

Get this resolved

Pick the path that fits where you are.

Already have a complaint number from Pureit?

We’ll draft your escalation to the grievance officer at Pureit. You review it and send it.

Escalate my complaint

Starting from scratch?

The free Simply C2 app takes you from complaint to resolution.

  1. ComplainLog it once, in the app.
  2. EscalateThe app tells you when and where to escalate next.
  3. ResolveTrack it until it is closed.
Get the Simply C2 app (Android)

Also in the app

  • History of all your complaints
  • Warranty Vault

Pureit Copper Range Water Purifier: troubleshooting and FAQs

Troubleshooting tips and frequently asked questions for Pureit Copper Range Water Purifier.

Troubleshooting tips

  • If your Pureit Copper Range purifier is leaking water, check if the copper vessel is properly seated and the O-rings are intact. Also, ensure the filter cartridges are tightly fitted.
  • If the purifier is making unusual noises, it could be due to air trapped in the system. Run the purifier for 5 minutes with the tap open to flush out air.
  • If the water tastes metallic, run the purifier for 10 minutes after installation or after a long idle period to flush out any residual copper ions.
  • If the purifier is not dispensing water, check if the inlet water supply is on and the pressure is adequate. Also, check if the filter cartridge is clogged and needs replacement.
  • If the indicator light is red or blinking, it may indicate that the filter needs replacement. Contact Pureit support at 1800-570-1000 for assistance.

Frequently asked questions

How often should I replace the filters in my Pureit Copper Range purifier?

Filter replacement depends on water quality and usage. Generally, the copper range purifiers have a filter life of 5000 liters or 1 year, whichever is earlier. Check the indicator light on the purifier; when it turns red, it's time to replace the filters. For exact guidance, contact Pureit support at 1800-570-1000.

What should I do if my Pureit Copper Range purifier is leaking?

First, turn off the water supply and unplug the purifier. Check if the copper vessel is properly seated and the O-rings are intact. Also, ensure all filter cartridges are tightly fitted. If the leak persists, contact Pureit service at 1800-570-1000 for a technician visit. Typical turnaround time for service is 48 hours.

How do I clean the copper vessel in my Pureit purifier?

To clean the copper vessel, use a soft cloth and a mixture of lemon juice and salt or a mild copper cleaner. Rinse thoroughly with water. Avoid using abrasive scrubbers. For deep cleaning, you can contact Pureit support for professional service.


How to escalate a complaint with Pureit

If the first response isn’t good enough, here’s the path to a resolution.

Pureit, a Hindustan Unilever brand, offers water purifiers and RO services in India. For complaints and escalations, customers can reach out via their toll-free helpline, email, or escalate to senior management and external consumer forums if needed.

  1. Contact Pureit Customer Care

    Reach out to Pureit's official customer support for queries, complaints, or service requests. They provide a toll-free number and email for assistance.

    Toll-Free Helpline
    1800-570-1000 Available for customer support, complaints, and escalations.
    Email
    pureit@pureitwater.com For queries, escalations, and feedback.
    WhatsApp
    +91 97391 01344
    • Keep your purchase invoice, product serial number, and complaint details ready before contacting.
    • If your issue is not resolved within 48 hours, you may escalate further.
  2. Escalate to Grievance Officer / Senior Management

    If the initial support does not resolve your issue, escalate to the Service Head or other senior contacts mentioned in official communication.

    Service Head – India
    m.srinivasan@pureitwater.com
    Email (Alternate)
    pureit.hul@unilever.com Mentioned in a third-party customer service page.
    • Clearly state your previous complaint reference number and the lack of resolution.
    • Request a written acknowledgment and a timeline for resolution.
  3. External Consumer Forum / Regulator

    If the company fails to resolve your complaint, approach India's consumer protection mechanisms: National Consumer Helpline, Consumer Commission under CPA 2019, or sector regulators.

    National Consumer Helpline
    1915 Toll-free helpline for consumer complaints in India.
    Website
    https://consumerhelpline.gov.in Official portal for filing consumer complaints online.
    • File a complaint with the National Consumer Helpline (NCH) first; they may mediate with the company.
    • If not satisfied, you can file a case with the District/State/National Consumer Disputes Redressal Commission under the Consumer Protection Act, 2019.
    • For issues related to service quality or unfair trade practices, you may also approach sector regulators if applicable (e.g., BIS for product standards).

Tips for a stronger escalation

  • Always keep records of all communications, including call logs, emails, and complaint reference numbers.
  • Be polite but firm; clearly explain the issue and the desired resolution.
  • If you escalate, provide a timeline of your previous interactions and the lack of response.
  • Use written communication (email) for formal complaints to have a paper trail.
  • Check if your product is under warranty or AMC before claiming service.
  • If approaching consumer court, ensure you have all evidence and file within the limitation period (2 years from cause of action).

Stop chasing emails

Log the complaint once in the Simply C2 app and keep every escalation step, date and reply in one place.

Get the Simply C2 app (Android)

All brands and logos are the property of the respective trademark owners. Simply C2 is not affiliated with the brands listed.