Amazon · India

Amazon customer care and complaint escalation, India

Amazon customer care

Get this resolved

Pick the path that fits where you are.

Already have a complaint number from Amazon?

We’ll draft your escalation to the grievance officer at Amazon. You review it and send it.

Escalate my complaint

Starting from scratch?

The free Simply C2 app takes you from complaint to resolution.

  1. ComplainLog it once, in the app.
  2. EscalateThe app tells you when and where to escalate next.
  3. ResolveTrack it until it is closed.
Get the Simply C2 app (Android)

Also in the app

  • History of all your complaints
  • Warranty Vault

How to escalate a complaint with Amazon

If the first response isn’t good enough, here’s the path to a resolution.

Amazon India provides multiple channels for customer support and grievance redressal. For general issues, you can contact customer service via phone or email. If unresolved, escalate to the Grievance Officer. For Amazon Pay specific issues, use the dedicated Amazon Pay grievance officer. If still unsatisfied, you can approach external consumer forums like the National Consumer Helpline or file a complaint with the Consumer Commission under the Consumer Protection Act, 2019.

  1. Contact Amazon Customer Care

    Reach out to Amazon's general customer support for assistance with orders, returns, refunds, and other issues.

    Customer Support Phone
    +91 1800 3000 9009 General Amazon support number (toll-free).
    Email
    queries@amazon.com For general email queries.
    Amazon Pay Customer Support Phone
    1800-1200-1571 Dedicated support for Amazon Pay issues.
    Amazon Pay Customer Care
    180030001571 Alternate number for Amazon Pay support.
    • You can also use the online Help section at https://www.amazon.in/gp/help/customer/display.html?nodeId=508510 to find self-service options and contact details.
    • For Amazon Pay related complaints, refer to the Amazon Pay grievance redressal page: https://www.amazon.in/gp/help/customer/display.html?nodeId=202134240

  2. Escalate to Grievance Officer

    If your issue is not resolved by customer care, escalate to the designated Grievance Officer for Amazon India or Amazon Pay.

    Grievance Officer Email (General)
    grievance-officer@amazon.in For general Amazon grievances. Include your order details and previous communication.
    Grievance Officer Email (Amazon Pay)
    amazonpay-grievance-officer@amazonpay.in For Amazon Pay specific grievances.
    Grievance Officer (Prime Video)
    grievanceofficer-primevideo@amazon.com For Prime Video content grievances.
    • For copyright infringement claims, email grievance-officer@amazon.in with subject line 'Claim of Infringement'.
    • The Grievance Officer for Amazon Seller Services is Mr. Iniyan R (as per https://ship.amazon.in/privacy).
    • For Amazon Pay, the grievance officer email is amazonpay-grievance-officer@amazonpay.in.
    We can draft this escalation for you →

  3. External Escalation: Consumer Forums

    If Amazon does not resolve your complaint, you can escalate to external consumer protection agencies in India.

    National Consumer Helpline
    1915 Toll-free number for consumer complaints. You can also file online at consumerhelpline.gov.in.
    Consumer Commission
    Under Consumer Protection Act, 2019 File a complaint with the District, State, or National Consumer Commission depending on the claim amount.
    • For banking/payment related issues, you may also approach the Reserve Bank of India (RBI) Ombudsman.
    • For telecom related issues, contact TRAI.
    • For insurance, contact IRDAI.
    • For product quality/safety, contact BIS.

Tips for a stronger escalation

  • Always note down the complaint reference number when you contact customer care.
  • Keep records of all communication: emails, chat transcripts, and call details.
  • Be clear and concise about the issue and the resolution you expect.
  • Escalate to the Grievance Officer only after giving customer care a reasonable chance to resolve.
  • When writing to the Grievance Officer, include your order ID, previous complaint reference, and a summary of the issue.
  • For external escalation, gather all evidence and correspondence to support your case.

Stop chasing emails

Log the complaint once in the Simply C2 app and keep every escalation step, date and reply in one place.

Get the Simply C2 app (Android)

All brands and logos are the property of the respective trademark owners. Simply C2 is not affiliated with the brands listed.